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PINT and Sitecore Team Up to Launch a Powerful and Flexible New CMS-Driven Omnicell.com
Posted: 01.19.12
PINT's newest site launch, www.omnicell.com shows the power of teamwork and a well thought out strategy from inception to delivery. Peter Alexander, Senior Manager, Digital Marketing at Omnicell engaged the SiteCore CMS platform and our team of experts at PINT to elevate the company's website and web presence.
PINT and Omnicell worked together to gather and sort input from stakeholders, review analytics, set project objectives and outline audience types and their goals in order to determine an effective information architecture and design. The process allowed for audience-based navigation featuring dynamically populated and strategically organized informational content accompanied by associated case studies and testimonials. The resulting site helps visitors quickly and easily access information they need to understand Omnicell’s product and service offerings.
Early reports show positive results. As SiteCore mentions in their recent press release, "traffic has increased up to 114 percent and bounce rate has gone down by more than 10 percent."