Thomas Powell, the founder and President of PINT, Inc., a nationally recognized Web development firm based in San Diego, was selected to speak as part of a roundtable discussion at the recent 2002 NIRI Annual Conference in Desert Springs, CA. The conference was held June 3-5, 2002.

Mr. Powell spoke to an audience of about 200 members, comprised primarily of CFOs and other C-level executives from publicly traded companies, many of these Fortune 500 companies. The roundtable session entitled "Using recent Web-based technology in new ways to sell your story to Wall Street," was moderated by Peg McNicol, Microsoft's Online Shareholder Communications Manager.

Mr. Powell presented "Ten rules for IR sites" and then answered numerous questions from the audience. The discussion focused on the importance of applying best practices in the Investor Relations (IR) portion of a Web site, which has special needs compared to other sections of a site. Some of the basic rules presented by Mr. Powell included practicing user centered design, tracking successful visitor sessions, embracing consistency with other IR sites, the importance of printability, and others.

National Investor Relations Institute (NIRI) is a professional association of corporate officers and investor relations consultants responsible for communication among corporate management, the investing public and the financial community. With over 5,000 members in 35 chapters around the country, NIRI sets the highest standards in education designed to advance the practice of investor relations and to meet the growing professional development needs of those engaged in the field. The association was founded in 1969.

PINT, Inc. is a nationally recognized Web development firm based in San Diego, California. PINT's founder, Thomas Powell, is a professor at University of California San Diego (UCSD) and an author of six best-selling textbooks on HTML and Web design. PINT clients include Sanyo North America, AMCC, Kyocera North America, TDK Semiconductors, ViaSat, InFocus Corporation, TOSHIBA America Medical Systems, ALARIS Medical Systems, and UCSD.

For more information, e-mail PINT at info@pint.com or call (858) 270-2086